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May 22, 2019 – As Senator Gordon Smith, CEO of the National Association of Broadcasters, delivered his opening remarks, he surprised many by holding up a mobile phone fixed with an ATSC 3.0 adapter and called attention to a largely unknown chip technology that enables reception of live, over-the-air TV and radio broadcasts. Smith elaborated, “While this attachment is great, what we would really like to see is a chip built right into the phone to give consumers this technology…But to date manufacturers, Apple being one of them, refuse to enable broadcast chips in their devices. It begs the question: Why?”

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